The easiest way to explain why building an engaged online audience matters is to first paint a picture of what it’s like when you don’t have one…
You put content out on social media. Nobody responds.
You have no idea if the content is poor, average, or absolutely amazing.
You have an idea for an offer, but you have a tiny audience of hard-core cheerleaders, so it’s very hard to get genuine feedback on the idea. All you can do is guess.
You put your heart and soul into creating an offer that you’re certain will transform the lives of the people who buy it.
But as you have a tiny audience you only make one or two sales.
Frustrating at best. Soul destroying at worst.
Inside you’ll discover;
Page 5: why growing an audience matters
Page 9: working out where your ideal clients are
Page 12: the 3 essential things to know
Page 14: 10+ ways to grow your audience fast
Page 15: how to pitch yourself as a guest expert
Page 18: how to drive engagement
Page 22: what makes a gold standard Facebook group
Page 28: easy ways to monetise your audience